Trailer Editing Research

I started out with a rough idea of how I wanted the narrative for the trailer to go, but I thought it was important to research trailer editing to make sure I get the most of my shots.

I started in the obvious place, the Harry Potter trailers.

I particularly like the pace to this trailer, with slow ambient establishing shots, and then into action. Similarly, the Merlin trailer follows the same sort of formula, and despite being a commercial for a TV show, it has the same sort of epic feel to it.

It seems that trailers need to give an idea of the story, without giving the story away, showcase great shots and promise the viewer more. Definitely an editing challenge with the fantasy genre.